Instore Legends Animation

Project Overview

Start JG created in-store graphics based on iconic athletes with timeless stories about the moments they revolutionised sport. The graphics are placed in transition zones, beside cash desks, around entrances and in changing rooms.
My role was to take those timeless stories and create short animations using only the stills and graphic markings associated with the branding.
We ended up with a set of stories which play at key positions in-store.

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